Social Media News
The latest industry news from the world of Social Media and the Social Networks including Digg, Stumbleupon, and Facebook. Updated daily.
26th February 2008
Microsoft-Yahoo! takeover would be 'blind leading the blind'
Microsoft's proposed takeover of struggling internet search engine and internet services provider would fail to compete with Google, it has been claimed. At the Interactive Advertising Bureau annual conference yesterday (February 25th) comme... Microsoft-Yahoo! takeover would be 'blind leading the blind' >>
25th February 2008
Web discussions 'should not be censored'
Censorship is not the way to curb pro-anorexa and pro-bulimia websites, it has been claimed. Such sites - known as pro-ana and pro-mia sites - are the subject of debate as National Eating Disorder Awareness Week commences. MP for Ch... Web discussions 'should not be censored' >>
22nd February 2008
Access to employment opportunities 'improved by broadband'
Carers and people with disabilities find it easier to pursue paid employment alongside their duties thanks to widespread broadband penetration in the UK, one expert claims. The availability of cheap broadband has proliferated in the UK in re... Access to employment opportunities 'improved by broadband' >>
18th February 2008
Women 'prefer network TV to CGM'
Men and women have very different habits when it comes to viewing online videos, the findings of a new study suggest. Research by Nielsen Online discovered that women aged between 18 and 34 accounted for 22 per cent of the viewers of streams... Women 'prefer network TV to CGM' >>
7th February 2008
Search marketing 'cannot exist in a vacuum'
Customer engagement is an important aspect of search marketing, a Search Engine Watch blogger has claimed. Eric Enge, president of Boston firm Stone Temple Consulting, explained that reputation management is important because blogs and forum... Search marketing 'cannot exist in a vacuum' >>
31st January 2008
"Think like the customer" with email campaigns
Businesses which put themselves in customers' shoes when designing an email campaign will do well, it has been claimed. The Chartered Institute of Marketing has advised firms to make emails as personal as possible, which is easier if it is a... "Think like the customer" with email campaigns >>
17th January 2008
Social search influence 'grows'
Companies planning search engine marketing strategies now have no option but to consider the influence of social media if they are serious about being successful, a direct marketing expert has advised. Jeannette Kocsis, vice-president of dig... Social search influence 'grows' >>
2nd January 2008
Consumers 'seek product info online'
Consumers are increasingly using the internet in order to access information on products or services before making their buying decision, it has been reported. Jeremiah Owyang, senior analyst at marketing firm Forrester Research, commented o... Consumers 'seek product info online' >>
27th December 2007
Bloggers earn ad revenue
Advertising is making a living for blog authors and turning a hobby into a 'nice little earner' for a select few online editorials, according to a report. Florida Today uses the example of Zach Brooks, who currently earns about £1,000... Bloggers earn ad revenue >>
20th December 2007
EC to promote media literacy
The European commission has announced plans to encourage media literacy across the continent. "People need a greater awareness of how to express themselves effectively and how to interpret what others are saying, especially on blogs, v... EC to promote media literacy >>
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