Social Media News
The latest industry news from the world of Social Media and the Social Networks including Digg, Stumbleupon, and Facebook. Updated daily.
23rd June 2008
Be subtle on social networks, businesses advised
UK firms were last week warned that a brash approach to marketing on social networking sites could be detrimental. The Social Media Portal's (SMP's) Tim Gibbon recommended that companies ensure they understand the aims of websites such as Li... Be subtle on social networks, businesses advised >>
20th June 2008
LinkedIn worth $1bn
A new cash investment has valued LinkedIn, the networking website for the business community, at $1 billion (£512 million). The site's chief executive Dan Nye claims that the site should generate revenues of between $75 million and $100... LinkedIn worth $1bn >>
18th June 2008
Effectiveness of viral video campaigns 'must be demonstrated'
Marketers should work to demonstrate the effect of viral, video-based marketing campaigns, one industry professional has said. Brian Shin, founder and chief executive officer of Visible Measures, has urged for the effectiveness of viral vide... Effectiveness of viral video campaigns 'must be demonstrated' >>
17th June 2008
Green marketing utilises social media
Social media marketing is playing a part in the convergence of green concerns with the internet, it has been claimed. Movements such as Al Gore's The We Campaign are utilising online advertising strategies such as viral marketing, video ads ... Green marketing utilises social media >>
16th June 2008
Streamlined search function for new MySpace
A redesigned MySpace is to incorporate a more efficient search function, it has emerged. The social networking website is to begin the first phase of a global redesign on Wednesday, beginning a process that will integrate a new approach to b... Streamlined search function for new MySpace >>
12th June 2008
Yahoo! is healthy, says social media head
Yahoo!'s head of communities and communications has maintained the company's health and disclosed details of its future plans. Speaking to the BBC, Brad Garlinghouse said that social media would be a key part of the search pioneer's advancem... Yahoo! is healthy, says social media head >>
11th June 2008
Microsoft launches internal social network
A new product testing platform is being introduced by Microsoft in the form of a social networking website. Chris Pratley, general manager of Microsoft's Office Labs, told Computerworld that the initiative, entitled TownSquare, provides news... Microsoft launches internal social network >>
4th June 2008
New rules clarified for social media marketers
New legislation regulating the way in which advertisers can market online came into effect last month. The Consumer Protection Law will prohibit any false advertising on social media sites and anything that is specifically targeting children... New rules clarified for social media marketers >>
3rd June 2008
Social media monitoring platform partners with blinkx
Radian6 is teaming up with video search engine blinkx in a content feed partnership to improve brand monitoring. The deal will give the social media monitoring platform greater access to popular online sharing sites including YouTube, Groupe... Social media monitoring platform partners with blinkx >>
29th May 2008
Social media 'becoming popular among marketers'
Marketing professionals are increasingly spending their budgets on interactive platforms such as viral marketing and social media, new research shows. According to a recent survey carried out by the Online Marketing and Media Show (OMMS), ma... Social media 'becoming popular among marketers' >>
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