The latest industry news from the world of Social Media and the Social Networks including Digg, Stumbleupon, and Facebook. Updated daily.
29th November 2007
The introduction of widget applications has opened up new forms of advertising, according to the Internet Advertising Bureau (IAB). Widgets are branded tools which allow social network users to download new applications to their profile page... Widgets "extremely exciting prospect" for advertisers >>
26th November 2007
EU regulators are to examine the use of targeted marketing strategies by online advertisers. The EU will look at whether web users' privacy is invaded when companies such as Google and Facebook store behaviour patterns and information in ord... EU to examine targeted advertising concerns >>
23rd November 2007
The internet connects the elder generation with society, according to New Age Media Magazine. Editor of the magazine Justin Pearse explained that there have been instances where elderly people feel cut off from the world but by keepin... Internet puts older generation 'back in touch' >>
21st November 2007
For online advertisers that are aware of their target audience, social media networks are an ideal medium to target consumers, according to Social Media Portal. Director of the company Tim Gibbon explained that businesses will be able to cus... Social network sites 'most effective' medium of advertising >>
15th November 2007
Google's AdSense for Games' Bernie Stolan has predicted that in-game advertising will be a billion dollar industry by 2010. He told GamesIndustry.biz that he thinks 80 per cent of games will feature advertising by that time. Sport... In-game ad industry will be worth billions, says gaming expert >>
9th November 2007
Women are using the internet as part of their daily routine, according to new research. Data from the Women's Space survey, undertaken by IPC Media, reveals that social networking, dating and photo sharing are attractive to women using the ... '71% of women' go online every day >>
5th November 2007
Internet company Yahoo! has launched social network Kickstart in collaboration with UK website Bebo. Kickstart is to follow Facebook's original strategy of connecting college students. However the head of the Kickstart project Scott Gatz wro... Yahoo! introduces Kickstart to social network industry >>
2nd November 2007
OpenSocial, Google's social networking platform launched earlier this week, has so far announced it will be collaborating with Bebo, LinkedIn, Orkut and now News Corp's MySpace. The new programme by Google allows developers to create applica... MySpace to work with Google >>
24th October 2007
Facebook is to announce a deal with either Google or Microsoft, according to the New York Post. The newspaper reported that the two rival internet companies are set to pay between $750 million (£366 million) and $1.5 billion for a five ... Rivals compete over Facebook >>
18th October 2007
The social network site Facebook could be the next major player in online advertising. In response to a question about the company's future at the Web 2.0 Summit, chief executive officer Mark Zuckerberg suggested advertising may be the next ... Facebook to give Google a run for its money >>
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