The latest industry news from the world of Search Engine Optimisation and organic natural search. Updated daily.
31st December 2007
In order to achieve a high search engine ranking, the content writer of a website must have considerable knowledge of search engine optimisation (SEO), it has been claimed. The American Chronicle reported that SEO can be customised in order ... SEO 'requires expertise' >>
24th December 2007
Google continues to dominate the search engine world, with a 58.6 per cent share of the industry, according to new figures. Research on digital media measurer comScore found that Google conducted nearly three-fifths of all US web searches du... Google search dominance slows >>
21st December 2007
Search engine optimisation (SEO) relies on the same basic principles as traditional marketing, it has been claimed. In his Search Engine Watch blog, William Flaiz, vice president of SEO and web analytics at Avenue A Razorfish, explained that... SEO 'just another marketing technique' >>
21st December 2007
Following the announcement that Google conducted two-thirds of all US searches in October a number of analysts have forecasted this dominance is set to grow next year. Reported by ITBusiness Canada, industry experts' predictions include Goog... Industry analysts predict Google's next move >>
21st December 2007
Search engine optimisation (SEO) is not an option but an essential feature of any successful website, it has been claimed. Commenting in her Search Engine Land blog, Jill Whalen, chief executive officer and founder of search marketing firm H... Website without SEO "useless" >>
20th December 2007
Despite concerns over the expense, it is crucial that small and medium-sized enterprises (SMEs) invest in search engine marketing, it has been claimed. According to Ben Potter, sales director at search engine firm Leapfrogg, the cost of sear... "Closing window" for cheap search engine marketing >>
19th December 2007
Websites which lack content will find their search engine optimisation (SEO) is affected, reports Eric Enge. The SEO expert, who is president of Stone Temple Consulting, made his comments to Search Engine Watch, warning companies that pages... 'Lack of content affects SEO' >>
19th December 2007
Google works helps advertising agencies target audiences, the company's national industry director of consumer packaged goods (CPG) says. Speaking to Brandweek, Kevin Kells suggests that many described Google as the "frienemy" of... Google is advertiser's best friend, says expert >>
19th December 2007
Investment in search engine optimisation (SEO) is one of the business resolutions for New Jersey companies, research shows. Some 17 per cent of companies polled by internet marketing firm Samson Media described this as a strategy to make th... Businesses to invest more in SEO >>
17th December 2007
Search engine optimisation (SEO) is a continually developing process, it has been claimed. The American Chronicle reported that for businesses to keep on top of SEO, they need to "stay in tune" and be aware of any developments. ... SEO 'constantly changing' >>
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