Organic Search (SEO) News

The latest industry news from the world of Search Engine Optimisation and organic natural search. Updated daily.

4th February 2008

Yahoo! 'calls in Google's help'

Microsoft's $44.6 billion (£22.4 billion) proposed takeover of Yahoo! is likely to meet opposition, it has been claimed. The Wall Street Journal reports that Yahoo! is concerned that the offer undervalues the firm and as a result is req... Yahoo! 'calls in Google's help' >>

1st February 2008

SEO 'free way to advertise online'

There is no need to pay for a search engine to display a website, it has been reported. According to the American Chronicle, although search engine optimisation (SEO) is time consuming and complex, it is a cost-free way of advertising on the... SEO 'free way to advertise online' >>

31st January 2008

Web hosting providers 'can negatively impact on search ranking'

Two-thirds of web hosting companies do not offer assistance with search engine optimisation, it has been revealed. Australian firm Vertical Leap has found that many web hosting providers are simply reselling US and UK hosting services meani... Web hosting providers 'can negatively impact on search ranking' >>

30th January 2008

SEO can 'help get rid of bad press'

Search engine optimisation (SEO) can counteract negative press about a firm or a brand, an expert has claimed. On his Search Engine Watch blog, William Leake, chief executive of Apogee Search, explained that no matter how long a product has ... SEO can 'help get rid of bad press' >>

29th January 2008

Unethical SEO techniques 'are punishable'

Although search engine optimisation (SEO) is constantly changing, there are a number of techniques which are constantly viewed as against the rules, it has been claimed. Barry Hurd, president of Social Media Systems, reports that "unscr... Unethical SEO techniques 'are punishable' >>

28th January 2008

Link-building 'important to achieving Google trust'

Gaining a high Google ranking is all about building quality links, it has been claimed. Patrick Altoft, director of Blogstorm, commenting on his e-consultancy column, explained that a newly-launched website is not trusted by Google at all, a... Link-building 'important to achieving Google trust' >>

25th January 2008

Search marketing industry 'to mature'

Search engines are being pushed for more clarity and better service and protection by a new industry recommendation agency. The Search Group, launched by the Institute of Practitioners in Advertising (IPA), aims to encourage sector growth th... Search marketing industry 'to mature' >>

24th January 2008

"Get to grips" with SEO

Firms who have been living on a different planet and have yet to optimise their website need to get up to speed, it has been claimed. In an article for BizReport.com, freelance marketing consultant Helen Leggatt commented that 2008 is the ye... "Get to grips" with SEO >>

24th January 2008

Firms urged to hire an expert for SEO

Hiring a search engine optimisation (SEO) expert is preferable to doing it yourself, it has been claimed. According to the American Chronicle: "You should know that learning and using SEO yourself is time consuming. Hiring an SEO guru m... Firms urged to hire an expert for SEO >>

23rd January 2008

Sector specifications 'attract new customers'

Highly-specific and obscure keywords can attract quality B2B customers, firms have been advised. Galon De Young, managing director of Francis SEO, told SearchNewz.com that B2B marketers are often missing out on potential sales by forgetting ... Sector specifications 'attract new customers' >>

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