Organic Search (SEO) News

The latest industry news from the world of Search Engine Optimisation and organic natural search. Updated daily.

4th March 2008

UK searchers 'captivated by US election'

Internet users from Britain are more interested in US politicians than British ones, according to new figures. Hitwise statistics reveal that Democratic presidential candidate Barack Obama has received an average of five times as many search... UK searchers 'captivated by US election' >>

4th March 2008

Firms urged to maximise Yahoo! open platform

Companies can now incorporate more detailed information about their company into their Yahoo! search results, it has been announced. On the Yahoo! Search Marketing Blog, it is noted that reviews, prices, photos and other consumer-facing info... Firms urged to maximise Yahoo! open platform >>

3rd March 2008

Holistic approach to search recommended

Marketers should adopt a holistic approach to online campaigns, combining search with offline advertising, according to a new study. Research by Engine Ready and reported by eMarketer has revealed that direct access traffic is the most lucra... Holistic approach to search recommended >>

29th February 2008

Growth recorded for price comparison website

A price comparison site has experienced substantial growth since the start of the year, it has been revealed. The latest list of the top 50 web properties in the UK from comScore shows that moneysupermarket.com grew 79 per cent in January. ... Growth recorded for price comparison website >>

28th February 2008

Junior school 'dominates mother's day search'

Google searches for 'mother's day' are leading users to a site created by a junior school in Kent, it has emerged. Web traffic monitoring service Hitwise has revealed that the second non-paid link listed on page one of the search is a page d... Junior school 'dominates mother's day search' >>

28th February 2008

Protestors use SEO to subvert brands

Search tactics are a crucial weapon in the battle between protestors and their targets, a new report claims. According to the Times, organic search engine optimisation (SEO) can be used by pressure groups and campaigners to divert attention ... Protestors use SEO to subvert brands >>

27th February 2008

SEO novices 'fail to recognise worthless strategies'

Companies are using futile tactics in their attempts to optimise search engine performance, it has been claimed. Writing for E-consultancy, Patrick Altoft observes that a number of worthless search engine optimisation (SEO) tactics are still... SEO novices 'fail to recognise worthless strategies' >>

25th February 2008

New feature from alternative search tool

Alternative search engine Omgili has launched a new feature combining its own results with Google's. Industry blog Alt Search Engines observes that users of the search tool are now able to view Omgili's results at the same time as well as di... New feature from alternative search tool >>

25th February 2008

Search driving videopedia success

Search terms related to cooking are a prominent driver of traffic to one videopedia website, it has been observed. Web traffic monitoring service Hitwise notes that VideoJug, a site that combines information with rich media content, has clim... Search driving videopedia success >>

22nd February 2008

Differentiators 'crucial to SEO'

As more companies pursue organic search engine optimisation (SEO), differentiators are becoming more important, a new report claims. According to PromotionWorld, when numerous industry players are using the same keywords and phrases to attra... Differentiators 'crucial to SEO' >>

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