Search Industry News

The very latest search industry news headlines from the Epiphany media team. Updated daily.

30th October 2007

Australia OK's Google - Double Click deal

Google and DoubleClick's $3.1 billion (£1.5 billion) merger has been cleared by the Australian Competition and Consumer Commission (ACCC). The ACCC confirmed that they have no concerns that the deal will affect anti-trust or competition... Australia OK's Google - Double Click deal >>

29th October 2007

September saw 'record' traffic for newspaper websites

Four out of five newspaper websites audited by the Audit Bureau of Circulations electronic (ABCe) benefited from a record number of visitors, says the Guardian. Guardian Unlimited received over 16 million unique visitors during September, an... September saw 'record' traffic for newspaper websites >>

29th October 2007

Google 'confident' EU will clear DoubleClick purchase

As the European C c ommission continues to review Google's bid for DoubleClick, the search engine remains sure it will be cleared. Google bought online advertising placement company DoubleClick for $3.1 billion (£1.5 billion) in April 2... Google 'confident' EU will clear DoubleClick purchase >>

29th October 2007

New MySpace rival Hulu is launched

NBC and News Corp are set to launch new online video website Hulu, offering free films and television programmes. The website will rival Apple's iTunes and Google's YouTube, all supported by online advertising. Users can watch episodes of Th... New MySpace rival Hulu is launched >>

26th October 2007

Email marketing worth investing in, says DMA

An email advertising campaign can be a good investment, claims the Direct Marketing Association (DMA). It said that studies have shown that if an email is directly related to the needs of the customer, they are likely to engage with the comp... Email marketing worth investing in, says DMA >>

26th October 2007

Google 'keeps quiet' about Microsoft-Facebook deal

Search engine Google has so far declined to comment on losing out to rival Microsoft in a war over Facebook shares. Microsoft paid $240 million (£117 million) for a 1.6 per cent stake of the social networking site. Google was also repor... Google 'keeps quiet' about Microsoft-Facebook deal >>

25th October 2007

Microsoft beats Google in Facebook war

Microsoft has paid out $240 million (£117 million) for a 1.6 per cent stake in social network site Facebook. It beat major search engine rival Google in the bid to become Facebook's exclusive advertising platform as it expands outside o... Microsoft beats Google in Facebook war >>

25th October 2007

Search marketing is vital for CPG companies, says comScore

Consumer Packaged Goods (CPG) companies can reap the benefits of offline sales as a result of search marketing, reveals a study by digital media measurer comScore. It claims that a majority of US customers use the internet to search for CPG ... Search marketing is vital for CPG companies, says comScore >>

24th October 2007

Rivals compete over Facebook

Facebook is to announce a deal with either Google or Microsoft, according to the New York Post. The newspaper reported that the two rival internet companies are set to pay between $750 million (£366 million) and $1.5 billion for a five ... Rivals compete over Facebook >>

24th October 2007

Yahoo! admits latest mistakes

Internet company Yahoo! has confessed to being 'too slow' in the online advertising market and is shifting its focus to compete with Google and Microsoft, reports Reuters. The company aims to become an "open" alternative to its riv... Yahoo! admits latest mistakes >>

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