Search Industry News

The very latest search industry news headlines from the Epiphany media team. Updated daily.

22nd February 2008

Access to employment opportunities 'improved by broadband'

Carers and people with disabilities find it easier to pursue paid employment alongside their duties thanks to widespread broadband penetration in the UK, one expert claims. The availability of cheap broadband has proliferated in the UK in re... Access to employment opportunities 'improved by broadband' >>

21st February 2008

Credibility 'requires balanced customer reviews'

Incorporating bad reviews into product pages can be a good marketing tactic, according to a new report. Companies can improve their credibility by showcasing negative as well as positive comments about the items they sell, E-consultancy clai... Credibility 'requires balanced customer reviews' >>

21st February 2008

Yahoo! Search Assist 'fuels customer experience improvement'

Yahoo! has witnessed an improvement in the satisfaction levels of its users since launching Search Assist, new figures show. A new blog post on the Yahoo! Search Marketing blog reports that the latest Keynote Customer Experience Study shows ... Yahoo! Search Assist 'fuels customer experience improvement' >>

21st February 2008

95% 'think paid search is cost effective'

The vast majority of respondents to a recent survey claimed paid search marketing techniques were cost-effective. Research from E-consultancy found that 95 per cent of retailers think paid search is either "very" or "quite&quo... 95% 'think paid search is cost effective' >>

20th February 2008

Majority of Brits are web users, says report

More than 60 per cent of the British population are active internet users, a new report asserts. And this figure could rise to 70 per cent by 2012, according to eMarketer's predictions. Karin von Abrams, senior analyst with eMarkete... Majority of Brits are web users, says report >>

20th February 2008

SEO 'can be helped by good quality news'

News sections can be a good search engine optimisation (SEO) strategy, a new report claims. According to E-consultancy, the most important thing to consider when looking to maximise SEO through industry information feeds is the quality of th... SEO 'can be helped by good quality news' >>

19th February 2008

Unique item descriptions 'vital for SEO'

Search engine optimisation (SEO) will be boosted for e-commerce companies that write unique descriptions of their products, according to new advice. An article from sector publication E-consultancy advises that reproducing manufacturer's pro... Unique item descriptions 'vital for SEO' >>

19th February 2008

Search success boosted by colour, says Yahoo

Colour can be a good way to maximise the search engine optimisation of websites, a new blog post from Yahoo advises. On the Yahoo! Search Marketing blog, it is recommended that web design can be boosted by intelligent use of colour. ... Search success boosted by colour, says Yahoo >>

18th February 2008

Women 'prefer network TV to CGM'

Men and women have very different habits when it comes to viewing online videos, the findings of a new study suggest. Research by Nielsen Online discovered that women aged between 18 and 34 accounted for 22 per cent of the viewers of streams... Women 'prefer network TV to CGM' >>

18th February 2008

AOL 'enters Yahoo! race'

Internet giant AOL has reportedly opened talks with Yahoo! about a deal that could prevent the search engine being acquired by Microsoft. Yahoo! recently turned down a $42 billion (£21.5 billion) bid from Microsoft, but speculation is g... AOL 'enters Yahoo! race' >>

Page : 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64