Social Media Blog Posts

Facebook Sues Mark Zuckerberg

Thursday, December 22nd, 2011

Facebook, Social Media

Facebook is suing Mark Zuckerberg, previously known as Rotem Guez – an Israeli ‘entrepeneur’ who has legally changed his name to Mark Zuckerberg after Facebook took action to close his Like Store. The store sells social votes and viewcounts for platforms such as Google+, YouTube and Facebook – a breach of all platforms’ Terms of Service (ToS) – including Facebook’s. (more…)

The First (and Possibly Only) Epiphany Solutions Haiku Challenge

Wednesday, December 21st, 2011

Copywriting, Engagement

In one of Epiphany’s recent fantastic initiatives – the Ministry of Fun – a budget is set down every month for one of our teams to spend on whatever they like, so long as it is of benefit to the people who work at the company. November allowed the copywriting team – including myself – to set down ground rules for the month, deciding on a competition to follow a housewarming at our new offices across the road. (more…)

Facebook Brings Sponsored Story Adverts To Your Newsfeed

Wednesday, December 21st, 2011

Engagement, Facebook, Social Media

Facebook has announced that it will begin to roll out its Sponsored Story ad format into the news feed beginning in January.

If you’re not familiar with Facebook Sponsored Stories, here’s an intro blog I wrote at the beginning of this year which will hopefully serve as a helpful overview. (more…)

Heineken Creates Social Christmas Tree

Tuesday, December 20th, 2011

Brands, Social Media

This year for Christmas, Heineken has created the ‘most social Christmas tree ever’.

The tree is actually an 11 meter tall art installation in Clarke Quay, Singapore, and is made up of 48 LCD screens. To add a message to the tree, you need to go to their Facebook App where you can select your message and tag up to 16 friends. There is also a choice of animation to display your message. (more…)

Why it is Important to Manage Your Online Identity

Tuesday, December 13th, 2011

Online, Social Media

Usually when a new web service comes out, I jump at the chance to use it. Most of them I use once or twice and decide it’s not for me, and others I use daily. One thing that ties them all together is my online identity. Unless you’re a very early participant or you have an unusual name, you’re unlikely to get an easy to remember username. (more…)