Social Media Blog Posts

How to Use Beyonce’s Baby and Other Popular Trends to Set up Facebook Targeting

Thursday, January 12th, 2012

Engagement, Facebook, PPC

Blue Ivy Carter, the already famous daughter of superstars Jay-Z and Beyoncé is guaranteed to generate enough interest to spawn hundreds of Facebook fan groups.

For those of you that don’t know about the story, find out more here. (more…)

Five Ways to Turn Your Blog into Link Bait Gold

Thursday, January 12th, 2012

Engagement, Link Building

Believe it or not, there are still people out there who think that blogging merely consists of pouring one’s heart out into self-absorbed, diary-like posts. In their minds bloggers are hormonally antagonized teenagers weeping over their keyboards, listening to The Smiths. You and I know that the blogging spectrum has inflated vastly over the past ten years and that the platform is now a huge and vibrant repository of knowledge, the larger ones carrying as much weight as mainstream news sources. (more…)

Man City – A Social Media Leader

Wednesday, January 11th, 2012

Engagement, Social Media

I’ve previously discussed the increasing role social media is playing in sport and how clubs and authorities have tried to clamp down on social media to prevent negative press attention. (more…)

Anti-Drugs Campaign on Facebook Timeline

Friday, January 6th, 2012

Facebook, Social Media

There has been a lot of debate about Facebook’s Timeline. Personally I quite like it and I have been waiting to see what people are going to do with it. Yesterday I logged in and noticed an anti-drugs campaign to promote the Israel Anti-Drug Authority. (more…)

The Launch of Twitter’s Self-Serve Ad Platform

Thursday, December 29th, 2011

Social Media, Twitter

Twitter is now testing a self-serve ad platform which will enable advertisers to purchase promoted accounts and tweets. (more…)