PPC Management Blog Posts
When Good Adverts Turn Bad
Posted by Steve Baker on Friday, February 12th, 2010 in Adgroups, PPC, PPC Management
You’ve been testing new adverts for years, making ever-smaller refinements as you close in on that holy grail, the ‘perfect advert’. Suddenly, and without warning, your clickthrough rate crashes. You try tweaking various aspects of your adverts, rolling back to your last few versions, but nothing helps. Your advert is officially pants.
5 hot tips to turn the heat up on your AdWords campaign
Posted by Shane Quigley on Wednesday, March 14th, 2007 in Google Adwords, PPC, PPC Management, PPC Optimisation
5 hot tips to turn the heat up on your AdWords campaign >>
A:B Advert Testing – Is Statistical Significance Over-Rated?
Posted by Steve Baker on Wednesday, February 14th, 2007 in Google, Google Adwords, PPC, PPC Management, PPC Optimisation
A:B Advert Testing – Is Statistical Significance Over-Rated? >>
Double or Treble Your Search Engine Visibility
Posted by Daniel Peden on Friday, October 13th, 2006 in Digital Marketing, Google Adwords, PPC, PPC Management, PPC Optimisation, SEO
Double or Treble Your Search Engine Visibility >>
Giving control back to the customers is the future for advertising
Posted by admin on Thursday, October 12th, 2006 in Google Adwords, Industry News, PPC, PPC Management, PPC Optimisation
Giving control back to the customers is the future for advertising >>