PPC Advertising Blog Posts
Microsoft executive discusses playing catch-up with Google
Tuesday, November 21st, 2006
Having discussed the plans of Ask.com to take on the likes of Google last week, an executive in charge of Microsoft’s ad-funded business has done an interview with Cnet News.com about why he left Ask.com (the lack of money to put plans into practise) and joined Microsoft (lots of money, lots of potential).
Vodafone and Yahoo partner in mobile advertising
Friday, November 17th, 2006
Yahoo and Vodafone have announced a partnership, in what could be the first of its kind in the advertising world. Details at this point are limited, but the gist of it, is that Yahoo will be providing targeted advertising to Vodafone customers. These customers will be able to opt in to view these adverts, and [...]
Video: Google Adsense 101
Monday, November 13th, 2006
If you’re on this site, chances are you know about Google Adsense. If you’re here, you might even know more than the man in this video. It’s worth a look though, as this a man completely unconnected to Google, who has taken it upon himself to explain Google Adsense to the world. It’s also interesting [...]