Pay Per Click Advertising Blog Posts
Video: Google Adsense 101
Monday, November 13th, 2006
If you’re on this site, chances are you know about Google Adsense. If you’re here, you might even know more than the man in this video. It’s worth a look though, as this a man completely unconnected to Google, who has taken it upon himself to explain Google Adsense to the world. It’s also interesting [...]
Double or Treble Your Search Engine Visibility
Friday, October 13th, 2006
There is one question I often come across on Google forums and that is “if my site is listed in natural listings will my Google adwords advert disappear?” the short answer is no. If you advertise on a keyword that you also appear for in natural listings your advert will be displayed.
So are marketing managers [...]
Giving control back to the customers is the future for advertising
Thursday, October 12th, 2006
An interesting post from Lucinda Holt on the Commerce 360 blog, this week. She discusses the way online marketing is moving, as well as making some predictions for the future.
Essentially, the control of consumed media is being given back the consumer: Sky+ has got us skipping through adverts, and iPods are drawing listeners away from [...]