What is innovation? ft @epiphanysol MD @robshaw99 http://t.co/sDAdPQgw via @Econsultancy
Featured, Google Analytics, Industry News
Today at Le Web, Google announced the launch of its social data hub.
The social data hub aims to enable social network partners to submit their activity streams, making the data available to Google Analytics users within a set of social reports currently in development. (more…)
Featured, Google, Industry News
For a long time Google has been trying to overcome the issues of a stale index. Query Deserves Freshness (QDF) was implemented to cover breaking / topical news and Google Caffeine was specifically designed to provide quicker indexation of new and more varied content. Now with the imaginatively named Freshness update, Google takes freshness to a whole new level. (more…)
Google has recently started to show paid search adverts at the bottom of the results page. According to the Adwords blog, they are assessing the results for each search to determine where is best for the adverts to show. (more…)
Last week Google confirmed that it will now start serving AdWords at the bottom of search results moving them from the right hand side of the page. The move comes following Google’s research that most users flick through to the bottom of the page before scanning the adverts on the right. This is meant to be more in line with the user’s behaviour therefore increasing the user experience and potentially the ad performance. (more…)
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