Google Blog Posts
Web Accessibility and SEO - The most important visitor to your website is blind and his name is Larry.
Thursday, April 19th, 2007
Seems like a bold statement to make doesn’t it? Well I don’t think it is and in this article I hope to explain why, to both business owners and website developers alike.
Let me explain. Roughly 80% of all UK search traffic originates from Google. In the majority of cases, your long term website traffic (& [...]
Pay Per Action
Tuesday, March 20th, 2007
Google breaks another barrier in advertising!
After its achievements in Pay Per Click, Google is now pushing the boundaries of advertising even further by introducing a pay for performance model called Pay Per Action.
You decide what to pay based on what action you want your site visitors to perform. Whether that be to fill in a [...]
Google drops the bomb on googlebombing.
Friday, March 2nd, 2007
Backlinks backfire
I’ve been hit by it. You may have been too. February 2007 saw a massive index change as far as a lot of SEOs are concerned. Personally I lost 4 really competitive positions (top 3 on high traffic terms) on one website. These positions were literally buried in the results. Another was totally unaffected. [...]