Behold Google’s latest change to the search results: Search Plus Your World. Now when you search on Google, you’ll be shown results from the public web as well as content that has been shared with you privately. This is only available however to users signed in to Google.com and searching in English. (more…)
Google Blog Posts
Get Ready for Search Plus Your World
Wednesday, January 11th, 2012
How Will Google Determine the Relevancy of Search Results in Google Books?
Monday, January 9th, 2012In October 2011 Google finally launched Google Books in the UK allowing users access to cheap or even free e-books. If you have a Kindle or an Android handset you can choose through their impressive library of millions of ebooks – a lot of which are free public domain classics. As Google says: (more…)
Google Product Listing Ads Prove Useful for PPC Campaigns
Thursday, January 5th, 2012Initially I was unsure about how I felt about Google moving the paid search ads from the right hand side to below the organic listings. I was also dubious when Google announced that these ads would get a higher click-through rate. It seemed clear that they were doing this to make room for something else. (more…)
How to Improve Your Google Search Partners PPC Performance
Tuesday, December 20th, 2011The search partner’s network is often taken at face value; you either have it on or off. Sometimes it works, and other times it doesn’t.
When it doesn’t work too well, you often have no choice but to turn it off, until now.
Google doesn’t make it easy for you to see which search partner sites you appear on. (more…)
Infographic: Google’s Gifts
Friday, December 16th, 2011Featured, Google, Industry News
From Pandas to G+, a look back at the updates that Google released this year shows the importance of innovation in search marketing. We’re predicting that 2012 will be no different. (more…)
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