Friday, January 18th, 2008
Working in collaboration with University professors Google have come up with “The Google Online Marketing Challenge”, an opportunity for students to get real practical experience of Online Marketing, specifically Google Adwords campaigns.
Monday, September 24th, 2007
Tonight Google have launched their new CPA model that we have been hearing about so much.
The new ‘conversion optimizer’ tool as they are calling it will ask you for a maximum bid and attempt to optimise your adwords campaign to hit this target. It will only work on campaigns that are seeing at leasts 300 [...]
Wednesday, July 11th, 2007
Many of you here may have been reading Steves blog posts about Google Adwords and how to get the most out of it. His posts have been very informative and extremely popular so we decided to give him even more work to do and ask him to put an interactive guide together about everything he [...]