Bidding Blog Posts

Google's Christmas Bonus

Posted by Steve Baker on Thursday, December 6th, 2007 in Advert Text, Bidding, Content Network, Dynamic Keyword Insertion, Google Adwords, PPC Campaigns

What does Christmas mean to you? Carol singing? Eating too much? Morecambe and Wise repeats? GIving people nice presents, and getting socks in return? If your online business sells the sort of things people buy at Christmas, and you have a PPC campaign, it means high bids and high traffic volumes. There are a [...]

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Google's Christmas Bonus >>

When The Adwords Sweet Spots Turn Sour…

Posted by Steve Baker on Thursday, October 18th, 2007 in Advert Text, Bidding, Content Network, Google Adwords, PPC Campaigns, Pay Per Action, Testing

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When The Adwords Sweet Spots Turn Sour… >>

The Hidden Cost Of Increasing Your Bids To Move Up The Search Results

Posted by Steve Baker on Thursday, August 30th, 2007 in Advert Text, Bidding, Google Adwords

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The Hidden Cost Of Increasing Your Bids To Move Up The Search Results >>

PPC Advertising – Where Is The Sweet Spot?

Posted by Steve Baker on Tuesday, August 21st, 2007 in Bidding

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PPC Advertising – Where Is The Sweet Spot? >>

Why Making Money On Competitive Terms Is No Harder Than On Uncompetitive Terms

Posted by Steve Baker on Wednesday, July 18th, 2007 in Advert Text, Bidding, Dynamic Keyword Insertion, Google Adwords

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Why Making Money On Competitive Terms Is No Harder Than On Uncompetitive Terms >>