Author Archive

Panda Watch Update – Google Panda Deployed To The UK

Tuesday, April 12th, 2011

Google, Industry News, SEO

Panda Watch! The mood is tense; I have been on some serious, serious reports but nothing quite like this…

For a few days now we have been seeing ranking fluctuations beyond the everyday EveryFlux effect across certain sectors and data centres.

This has now been officially validated as Google Panda hitting the UK. In a post yesterday, Google’s Webmaster Central channel posted – http://googlewebmastercentral.blogspot.com/2011/04/high-quality-sites-algorithm-goes.html letting us know that the English language roll out of Panda is now complete along with some “new user feedback signals.” (more…)

Panda Farming for Beginners: Demystifying The Google Panda Farmer Update

Friday, March 25th, 2011

Google, Industry News

With all the talk within the Search Engine Marketing Industry about Pandas and Farmers, you could be forgiven for thinking that Panda Farming was a new strand to SEM. In fact, Panda is the code name for the latest Google algorithm update which is causing a stir within US results. With its imminent UK release, let’s have a look at the details around this latest update, and what we can expect when it is rolled out to the UK and the rest of the world.

Let’s Demystify Google Panda Farming (more…)

Think Visibility March 2011: Like SMX at Charlie Sheen’s House.

Thursday, March 10th, 2011

Conferences, Think Visibility

Last weekend was a great weekend. Not only was it my birthday, but I got to attend the best conference I have been to in my five and a half years in search, namely Think Visibility. (more…)

The Volkswagen Darth Vader Advert: Was It A Success?

Tuesday, March 1st, 2011

Online PR, Social Media, Viral Campaigns, YouTube

In a radical deviation from my normal hardcore SEO posts, I am going to look at some subject matter that addresses my other passions in life: Star Wars, TV and my family. So let’s have a look at possibly the best advert ever, The Force by Volkswagen. (more…)

SEO Resolutions for 2011 – Set your Strategy for the Year Ahead

Wednesday, January 19th, 2011

SEO

2010 was a good year for search with some interesting developments across both Google and Bing. Chances are Google has only just scratched the surface of its post Caffeine plans and with Bing seemingly growing stronger month on month, 2011 looks to be another year of change! So while everyone is busy planning their strategies for the year ahead, let’s take a look at what will be important elements in 2011 and beyond. (more…)