This week marked a sizeable change in privacy laws in the UK. As of today, the law covering UK websites was due to change to ensure website users have more control over the data a website gathers about them.
The ICO announced yesterday that this law will be delayed for one year allowing websites and businesses to come up with a workable solution to how cookies should be handled.
This decision will be welcomed by pretty much every online business, analytics provider and marketing provider across the UK. Although delayed, this law is not going away; the EU and the ICO are pushing for website owners to educate customers and allow them to make their own choice on what data you can capture from them. (more…)
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