In late 2009 Google officially launched its asynchronous tracking code. The new snippet addresses 3 of the larger problem areas for the web analytics industry:
- Page load times
- Data collection & accuracy
- Error rates
Author Archive
Google Analytics Asynchronous Code Migration Tips
Thursday, July 29th, 2010Google Analytics, Web Analytics
AdInsight Call Tracking Report Card: Room For Improvement
Thursday, June 3rd, 2010
Following on from Chris’ post a few weeks back, I’d like to provide a report card on the AdInsight call tracking product.
Starting with the good…
It’s easy to install and the set-up dashboard is pretty user friendly – although for the non-techies it could with more guidance areas. (more…)
eMetrics London 2010 Discount Code / Coupon
Wednesday, April 28th, 2010
Its not long until we have another exciting eMetrics conference in London.
Speakers this year include SEOmoz’s Rand Fishkin, Dave Chaffey of Smart Insights and Ashley Friedlein from Econsultancy.
There’s also a Web Analytics Wednesday (it’s on a Monday but don’t tell anyone) hosted by Google Analytics. Alan Wrafter and the team over at Google will also be hosting a Google Analytics quiz with funky prizes. (more…)
SMX London 2010 Discount Code / Coupon
Tuesday, January 19th, 2010
It’s that time of year and once again we have our 15% SMX London 2010 discount code / coupon.
Whilst booking simply use the code: EPIPH010
This will provide you with 15% off all tickets so get buying! It looks like it should be another good one this year!
Click here to register and enter you discount code details when prompted.
Google's New Asynchronous Code
Wednesday, December 9th, 2009After hearing about this at the GAAC summit and being privileged enough to be given access to the beta, one of my favourite new features has finally launched. Google Analytics has launched its Asynchronous code!!
The new code provides users with an alternate way of tracking their website by putting the JavaScript code in the header!! Shocking I know!
In a nutshell, the code provides faster code loading times and browser execution. Elimination of errors when the JS doesn’t load and some enhanced data collection. (more…)
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