Archive for March, 2007
PPC Earthquake: Chinwag Event in London
Wednesday, March 28th, 2007
Chinwag’s PPC earthquake event on tuesday night was entertaining. Hosted by Mike Butcher, as per his usual style, discussions cut to the chase immediately. This was a welcome break from the normal sanitized chat on PPC that occurs at these types of events. Panellists included three agencies, Blue Barracuda, Latitude and Neutralize and Nigel Leggat [...]
Search Engine Optimisation and Babies.
Wednesday, March 21st, 2007
As a bit of a departure from my normal technical heavy SEO ramblings, I have decided to assess if the new wireless, paper-free, mobile office and all the gizmos involved will allow me to successfully monitor, manage and maintain my clients SEO projects and my team while on maternity leave.
Pay Per Action
Tuesday, March 20th, 2007
Google breaks another barrier in advertising!
After its achievements in Pay Per Click, Google is now pushing the boundaries of advertising even further by introducing a pay for performance model called Pay Per Action.
You decide what to pay based on what action you want your site visitors to perform. Whether that be to fill in a [...]